I love Elizavecca with all my heart. This is such a trustworthy brand but I will say its targetted demographics is probably the early to mid 20s given its strong fragrance. I think I am running out of time to enjoy these products. The ingredient list is always solid but again, the fragrance is always there for no reason? Overall, moisturizing, gets the job done, I would pick this over a lot of other eye creams but it is not my first choice.