This lipstick applies nicely. It doesn't go on extremely smoothly if my lips are dry but it's nothing lip balm can't fix! It's also pigmented so you basically get the color from just one application. It tries to settle into the lines on my lips but not that noticeably.

It smells pleasant. A mixture of floral and fruity, I guess. The scent isn't strong, you only smell it if you really try.

Finish is semi-matte. It isn't overly matt but not glossy either; it looks as if you just licked your lips. It lasts quite long, too. After eating there is still plenty of color left on my lips. I only need to reapply on the inner part of my lips.

Maybe my only complaint is that the color is nothing like the color in the advertisement. But that's the risk of ordering online. The color is much more reddish pink but still looks natural - on my lips at least.