I find this BB cream to have the best suited colour for my skin (pale but slightly goldenish). I love the texture, it is thicker than other BB creams I have tried, and I find the coverage excellent. However, if I apply on top of primer or some sort of pre-BB cream item, it sort of shows all the lines in my skin and the BB cream seems to sink into the lines/pores which show up more. If I apply the cream onto only moisturized skin though it doesn't crack as much and looks nice. I find the coverage really good on this cream. The bottle is small but you really don't need much-I have never had to squeeze the white thing to extract more yet, I have managed to get enough from what is already sitting on the wand. Very good product.