Very easy to spread and cleans my pores well. I apply it on my cheeks, chin and forehead where my pores are more visible. I have oily/sensitive skin and this mask doesn't break me out. Not hard to wash off after rinsing with lukewarm water. My skin doesn't feel stiff when removing it. It has a cooling effect and my skin feels smooth afterwards. I use it twice a week. I would recommend it to friends.