The texture is creamy and the mask smells nice. It didn't make my skin feel dry and the scrubbing itself was rather mild (however the coffee granules might feel sharp if you have a very sensitive skin). Not sure if it cleans the pores well but I like how my skin felt after the mask so I can't wait to keep using it. Though I cannot help but compare it to another masks I've loved - SF black sugar mask used to my my holy grail and unfortunately it is not being sold here anymore. So I have to take one star off because for me this mask just cannot compare to the SF one.