I got the full cover liquid concealer in #1 pink beige. My skin is really pale. And I mean really really pale. I wear #13 of the missha bb cream if someone is familiar with that. I have tried many differnt expensive and inexpensive concealers but have never been satisfied with a product. Well, my search has come to an end. The colour of this concealer is a very whiteish pale rose colour. It is almost too white for me but it is perfect for my undereyes. It stays on my skin for most part of the day and doesn't sink into the fine lines so easily. It might be a bit drying and it is a tiny bit to bright for covering spots, but for the amazing price it is by far the best concealer I ever had.