The prodcut is a bit bigger then regular mascara (although it depends on which mascaras you use) and has runny liquid inside. Has rather noticable scent, but nothing overwhelming. Doesn't turn you hair into rock, which is good, but it's not holding baby hairs in the front of the hair line with the grip i wanted it to have aka they get messy again after a while. Doesn't make your hair greasy. If you have a lot of flyaways and untamed baby hairs you might really enjoy this haircara.