My mom is in her 60s and she prefers nourishing creams that leave her face feeling moisturized especially throughout the night. She likes to use this in her nighttime routine and she says she wakes up with her skin feeling smooth and not dry like a lot of other creams she has tried. It may not be ideal during the day under makeup though. Overall, my mom really likes it and I have ordered it for her several times already. I highly recommend!